Spotify Wrapped is all about recognizing the countless ways that millions of audiophiles and creators interact with one another every day. With the widely awaited, personalized 2022 Wrapped experience.
Spotify is starting to remember the last year and encouraging its followers to share in the excitement.
The year 2022 has come and gone for Spotify Wrapped. Spotify’s personalized and interactive Wrapped experience for its customers, creators, and podcasters continues to be the best. The key to its continued popularity is how it provides more than just a list of the top songs or performers; it also includes interesting, shareable features that music and audio enthusiasts can explore, post on social media, and contrast with their friends.
The appeal of the Wrapped experience has increased over time. Wrapped was accessible by about 30 million Spotify users in 2017; by 2018, that number had risen to more than 120 million. Additionally, in 2021, there were around 60 million sharing of Wrapped stories and cards on social media.
Fans will get access to some of their favorite Wrapped features as well as a number of brand-new ways to explore and enjoy their year in listening.
What to watch out for includes:
Fans can enter the experience to view their own top lists spanning genres, songs, and podcasts, as well as the number of minutes listening to this year, in addition to our reveal of the top artists, songs, albums, and podcasts of 2022 that pleased our 456 million listeners worldwide.
Listen more intently next time.
The two recent tales comprise:
The Listening Personality
In addition to what you listened to, consider what that reveals about your musical preferences.
Spotify displays 16 new Listening Personality types that were developed for Wrapped 2022 this year.
Based on how you listened to music all year, your Wrapped will display your Listening Personality.
Audio Day
Audio Day is an interactive tale that shows you how your musical preferences changed over the course of the day.
It highlights the specific moods and aesthetic characteristics of the music you listened to in the morning, midday, and evening.
Share More
This year, Spotify introduced the opportunity to share Wrapped cards on WhatsApp and Line because of how much Spotify users like sharing their cards.
Along with exclusive Wrapped-themed GIFs accessible anywhere GIPHY is integrated, fans can also earn a customized Snapchat lens that represents their Listening Personality and take advantage of special Wrapped-themed Bitmoji gear.
Roblox Taking Wrapped
With the introduction of Spotify Island earlier this year, Spotify became the first music-streaming company to have a presence on Roblox. With Spotify Island:
WonderWrapped on Roblox, Spotify is now bringing Wrapped to the metaverse for the first time.
With quests, games, and virtual merchandise inspired by Wrapped, as well as photo booth opportunities with 12 different artists, including Bizarrap, Black Sherif, Calvin Harris, CRO, Doechii, Eslabon Armado, Miranda Lambert, NIKI, NewJeans, Stray Kids, SUNMI, and Tove Lo,
Spotify will be taking over the Spotify Island mainland to celebrate Wrapped and the artists who soundtracked the year.
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Your Artist Messages
Top fans of 100 different artists were chosen to get exclusive thank-you films in their Your Artists Revealed playlists during Wrapped last year. Select fans will receive end-of-year thank-you videos from some of their favorite musicians in 2022 through the Your Artist Messages program this year. Each video will be followed by the fan’s most-played song from that artist in the previous year. Last year, fans and artists particularly appreciated this one-of-a-kind chance to interact, so Spotify greatly increased the number of artists participating from over 100 in 2021 to more than 40,000 in 2022.
Camp Nou takeover by Spotify
Fans can also find 2022 Wrapped videos from some of their preferred players, like as Robert Lewandowski, Alexia Putellas, Pedri, and Ansu Fati, as part of the groundbreaking cooperation between Spotify and FC Barcelona.
Fans of audio from all across the world can enjoy 2022 Wrapped, a fun and engaging experience.
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